Whether you like it or not, social media and online marketing is not going anywhere…
In a short space of time, social media has changed the way we do business, if you haven’t changed with it then you’re losing out. Social media and online marketing is a must.
I often hear businesses say ‘oh but it isn’t relevant for our sector’; that may be true – for a small number of businesses – but I still believe social media has a place for most businesses. Social media opens your business up to a far wider audience but it doesn’t and shouldn’t (depending on your business) replace your traditional marketing activities.
The offset to this wider and more engaged audience is time. Being successful on social media takes time and dedication so if you can’t commit to this then don’t do it. Clients often tell me to add social media links to their website but they rarely, if ever update their social media pages. This is a waste of time for the business and their site users.
Here are some reasons why I believe you should find the time:
Around half the population of Facebook users check it daily – that’s a captive audience
People are far more likely to buy the products or brands they follow on Facebook and Twitter
Around 50% of shoppers have made a purchase based on a recommendation through a social media network
Facebook is the most visited website after Google and YouTube – if you’re not on there, you’re missing out on potentially a lot of traffic
Social media sites have a HUGE impact on your search engine ranking (especially Google+)
People recommend products and companies on a daily basis on social media – if you have a presence you can join the conversation
It’s a bit like using the oldest form of marketing – word of mouth – with the newest form of technology
Social Media Starter Package
Want to get social but just can’t find the time? Let me help by getting your pages professionally set up for you.
What is the Starter Package?
I can create your Facebook or Twitter social media profile pages for your business ensuring they are set up correctly and professionally. If your Facebook page for example is set up incorrectly you could find yourself in breach of Facebook rules risking your page from being banned. Having a professional image is crucial if you want results from your online presence.
I’ll complete your setup within 5 days when you will be able to review your profile and request any amendments.
Set up of a Facebook Business Page
Completion of Page including About, Contact Details, Descriptions and Website links
Design and upload of a Cover Photo to represent your business
Design and upload of a Profile Photo based on your logo and branding
Set up of any required additional tabs such as maps and website pages